Peter Crosbie,  Executive Director, Evolve2
    About Peter Crosbie


    Peter Crosbie is a seasoned business executive who has held senior positions in the travel, broadcast and publishing industries in both the U.S. and Canada. His knowledge base is expansive; from understanding the value and growing impact of social and digital media to what is needed to win and grow new business for companies in the rapidly evolving social and economic environments.

    Prior to founding evolve2, he was the Manager, Global Accounts at American Airlines where during his 15 years he both played a highly successful leadership role in managing senior account managers in both the U.S. and Canada and managed a multi-million dollar portfolio of some of the globe’s largest Fortune 500 companies. In that role he presented to senior leaders at companies in more than 15 countries with diverse cultures including; China, Brazil, Mexico, Great Britain, France, Italy, Germany, Spain, Sweden, Australia and Japan.

    In addition, he built upon the airline’s relationship with one of the three largest travel management companies in the world to form what is still regarded today as one of the strongest supplier/client partnerships in the travel industry. Before joining the travel industry he was a highly regarded media expert with senior level experience in broadcast and print journalism.

    For small businesses or for those entrepreneurs who are looking to start their own business, evolve2 can offer advice and support in up to eight key areas: Needs Analysis, Financing Options, Organizational Design, Leadership Development, Succession Planning, Production Training, Marketing and Sales Plans Development and Media and Government Relations. Companies can engage evolve2 for any or all of these important components of starting and operating a small business.

    He is a dynamic public speaker and a highly strategic training facilitator with an appeal to both large and small groups from all types of businesses. He is also an avid runner, squash player and world traveler. Currently he resides in Dallas, Texas.

 
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